TREE Fund at 15

2017_TF_AnnualAppeal_Ad_Final

NOTE: TREE Fund just launched its 15th Anniversary Appeal. I would be humbled and honored if those who follow my piffle and tripe here would consider supporting my work on behalf of the organization. I copy our appeal letter below, with a link to our donation page, should you be so inclined. Or if you’d like to get a jump on your holiday shopping while supporting TREE Fund, we’ve also got a mad “Sequoia Sized Sale” of cycling and climbing apparel and gear at our online store, here

Dear Friends,

As the leaves turn glorious colors across much of the nation this month, we find it a good time for pausing to consider TREE Fund’s roots, which run deep and strong, anchoring us against challenges, both anticipated and unforeseen.

2017 marks the 15th anniversary of the trust agreement signed by esteemed industry titans Allan West and Jerry Morey to create Tree Research and Education Endowment Fund (“TREE Fund”), and we celebrate their foresight in empowering a model that works effectively and efficiently to this day. But our roots go even deeper than that, as TREE Fund is the successor organization to the International Society of Arboriculture Research Trust (ISART, founded in 1976) and the National Arborist Foundation (NAF, 1985), which were established to formalize and streamline the acquisition of knowledge in the fields of arboriculture and urban forestry, and the professional training and certification of businesses and individuals who plan, plant, preserve and protect our crucial urban forests.

Tens of thousands of individuals and businesses have worked together and pooled their resources since those early organizational days to empower scientific advancements and disseminate findings to tree care professionals, municipalities, urban planners and architects, and to property owners and the general public. The power of such partnerships is profound, and has directly contributed a greater understanding of the role trees play in the urban biome, and their benefits to our shared community health, environment and economy.

Our organizational roots are healthy, and they are anchored in the good and fertile soil of scientific inquiry and exploration. But that does not mean our work is done: just as mature trees with strong roots require attention and care to respond to changing situations, so too does TREE Fund depend on faithful annual support for today’s needs, even as we build endowments to secure our long-term work.

One of the 1976 signatures on the original ISART articles of incorporation read “Hyland R. Johns” – and we are honored that Hyland is joining us as co-Chair of our 15th Anniversary Appeal. Please click here (then select “General Operating Fund”) to make a gift that will commemorate this milestone, empower our staff today, and push for our next decade of transformational operations from a position of financial health and stability.

Thank you for your consideration. We appreciate it, and it will make a difference.

With gratitude and best regards,

J. Eric Smith, President and Chief Executive Officer

Hyland Johns, Founding Trustee, ISA Research Trust

ISA remains one of TREE Fund’s most important partners, supporting our operations and endowment via their annual membership dues.

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